The Big Fish

In a world chasing the flashiest bait, The Big Fish explores how using your own authentic voice — quietly and patiently — catches the Big One. The film is a meditation on persistence and timing, self-presentation, threading the fishing lure together with allure.

The Big Fish

Year: 2023
Technique & Material: Text-to- and Image-to-video generative AI, 3D CGI
Sound: Epidemic Sound

In a world chasing the flashiest bait, The Big Fish explores how using your own authentic voice — quietly and patiently — catches the Big One. The film is a meditation on persistence and timing, self-presentation, threading the fishing lure together with allure.

The Big One doesn't arrive when demanded or chased. It arrives at the intersection of preparedness and opportunity, in the stillness most attention culture moves too fast to inhabit.

Built with Runway Gen-4 and Act-Two, the piece treats generative AI as a deliberate craft tool. Act-Two specifically enabled performance-led voice work — acting out dialogue physically and then transforming it through the model — letting voice and character develop in the same generative pass. Sound design by Epidemic Sound carries the film's rhythm of waiting and release.

The Big Fish sits within FLOAM WORLD, an ongoing universe of surreal, fashion-inflected narratives exploring consumer culture, the female experience, and the gap between what we perform and what we actually want.

Colorful fish-shaped balloon with a large white head, orange fins, and pink tail, floating against a blue sky.
A person standing next to shaped foil balloons, including a fish, against a blue sky background.
A woman with dreadlocks sitting on a large, red, plush chair outdoors against a blue sky, holding a large inflatable fish balloon.
A fish-shaped hot air balloon flying over the ocean on a partly cloudy day.
A person holding three large, colorful inflatable dinosaur balloons against a clear blue sky, wearing striped pants and sneakers.
Abstract sculptures resembling fish made of flowing, semi-transparent materials in white, orange, and gray hues, positioned above water under a blue sky with clouds.
Person standing outdoors holding two large inflatable fish and a large inflatable insect against a blue sky
Colorful inflatable fish-shaped balloon flying outdoors against a blue sky with few clouds.
Four white horses jump out of the ocean with colorful, swirling streams of fabric behind them, set against a blue sky.
A large colorful fish-shaped hot air balloon floating in the sky with clouds below.
A woman wearing a red jacket, red turtleneck, and yellow plaid pants holding colorful balloons shaped like a fish against a blue sky.
Two women in fashionable red outfits posing against a clear blue sky, with one woman holding balloon-like accessories.
Person wearing colorful, patterned pants and a whimsical, lightning bolt-embellished jacket carrying inflatable pool toys against a blue sky.
Person holding a giant inflatable beach towel shaped like a fish against a blue sky with clouds.
Person standing outdoors with a large, colorful inflatable fish mask or costume against a blue sky with scattered clouds.
Person in colorful attire holding balloons and inflatables against a blue sky.